PlanetSport.com will build up to and offer live coverage of sport wherever and whenever it happens, including the background, data, odds and the talking points all presented in an entertaining style designed to enhance fans’ overall enjoyment of sport.
New Quality Live and Deep Content Offering
“Our research told us that many of our readers enjoy following sports live and in-depth with the latest information from a wide variety of sources,” said Satchell. “With PlanetSport.com we want to ensure these fans are equipped with quality information, statistical trends and analytical thinking from experienced pundits.”
PlanetSport.com also heralds a new look and feel for the overall Planet Sport Publishing business, with new branding intended to convey the energetic and innovative nature of a business seeking to be right at the centre of the fans' world of sport.
Expansion Plans
As a result of this launch, Planet Sport Publishing is expanding its editorial team in the UK and across the globe. The business now employs nearly 90 full-time and freelance journalists, content producers and developers producing engaging, original sports content.